InhoudOpen
Case study
3 min read
September 30, 2021

How Uber launched the Uber Freight app with our logistics data

Uber is an American app-based transportation platform. Services include ride-hailing, food delivery, package delivery, couriers and freight transportation.

Meet Uber

Uber is an American app-based transportation platform. Services include ride-hailing, food delivery, package delivery, couriers and freight transportation.

Challenge

Uber made the strategic decision to enter the freight transportation market. To launch their freight app in Europe, they urgently needed more truckers and haulers to subscribe to their app. Building a database of trucking companies themselves would take years to complete. Time that is not available in this competitive market.

Our Solution

Our logistics database in Europe covers 1.3 million transportation companies, haulage companies and courier companies. We delivered a custom database of European trucking companies to the CRM system of Uber Freight. The Uber Freight sales team could instantly reaching out to new at scale. This enabled Uber Freight to enter new territories within a much shorter timeframe.

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